Quote:On 28 October 2002, in a network-wide relaunch, Granada was rebranded as ITV1 Granada. The Granada name was shown before regional programmes, but this has ceased; its name has vanished from screens as have all other ITV regional identities.[40] Since rebranding, all continuity announcements are made from London. The Granada logo appeared at the end of its own programmes until 31 October 2004.